Weissman Seasonal Multi-Channel Digital Campaigns
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Weissman Seasonal Multi-Channel Digital Campaigns *
Social Media Marketing
Social stories and carousels created for Weissman’s Instagram page. Collaborating closely with copywriters, art directors, and marketing peers, I designed cohesive visual assets and social content tailored to drive audience engagement, brand awareness, and conversions for dance studio owners and performers. This role sharpened my ability to translate fast-paced marketing calendars into striking, high-performing digital deliverables under tight weekly deadlines.
Programs Used: Figma, Adobe Photoshop, Adobe After Effects
Email Marketing
Collaborating closely with marketing and creative teams, I finessed responsive email slice layouts, established clear typographic hierarchies, and aligned visual assets with targeted subject lines and preview text across seasonal rollouts. This experience sharpened my ability to execute fast-paced digital campaigns, maintain rigorous brand consistency, and manage tight weekly production schedules for major retail collections.
Programs Used: Figma, Adobe Photoshop, Adobe Illustrator
